Fresh thinking and interesting stories

At Pragma, we tap into the brains of our team of doers and thinkers to bring you insightful perspectives on topics that matter.

Winning the battle with bias

How to make sure your research is gold star standard

Alexis Claridge

How to work remotely as a team in the new normal

4 ways to stay connected with colleagues and clients when working from home

Brent Switkowski
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Research doesn't lie

How to tell your client their product or service needs work

Ellen Taylor
An abstract image illustrating people sitting in an interview

Who cares about users?

Understanding the impact user research can make, and some principles for getting the most out of it.

Ben Hales